Wednesday Aug 02, 2023
EP25: Scaling Your Business - Curiosity and Leadership
Deborah interviews Art Saxby, CEO, Founder and Principal of Chief Outsiders. They unravel the secrets behind building a thriving business empire. In the first half, Art shares the genesis of his business. He realized the potential of leading mid-size companies strategically. This inspired him to start his own company, but he faced the challenge of finding clients who couldn't afford full-time executives like himself. Thus, the concept of offering fractional services emerged. Art emphasizes the importance of understanding market dynamics and customer needs to position a company for growth. The interview also delves into the significance of vision, focus, and learning from peer groups. The insights shared in the interview shed light on the practical and strategic aspects of marketing and might just be what you need to elevate your business.
In the second half, they continue by talking about innovation. It's not just about having the best ideas; it's about understanding the power of insights. Art Saxby stresses that every business needs to start with a deep understanding of its customers, competitors, and themselves. But here's the twist—sometimes, a fresh external perspective is the key to unlocking untapped potential. Are you ready to be challenged and invigorated by new ideas?
Art shares how curiosity, insights, and the willingness to be coached by other experts led to his company's growth and success. As a CEO, you'll discover the importance of having a top-notch leadership team, the right business strategy linked to insights, and how to foster a culture that drives results.
This episode is your guiding light if you want to make big things happen, scale your business, and thrive in uncertainty. Join us as we delve deep into the power of culture, autonomy, and purpose and witness firsthand how this exceptional leader continues to steer his company through dips, challenges, and triumphs. Join us for this episode: "Scaling Your Business: Curiosity and Leadership."
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